
The American Craft Spirits Association and Park Street presented highlights from the 2025 Craft Spirits Data Project at its annual economic briefing in October, sharing sales data and insights from the 2024 calendar year. The U.S. craft spirits category performed in line with the larger spirits market, experiencing its second decline since the creation of this report in 2016. The craft spirits category represented 12.7 million cases (versus 13.5 million in 2023) and $7.58 billion in sales for the year, representing a volume decrease of 6.1% and value decrease of 3.3%. As a whole, craft spirits sales remain nearly evenly split between the home state (48.5%) and other states (51.5%). Since 2021, craft spirits sales in the home state have an increased share of total craft spirit sales (+1.1pp), while sales outside the home state have decreased as a percentage of total craft sales (-1.2pp). Employment numbers within the U.S. craft market declined for the first time post-pandemic, reaching 28,628 full-time domestic employees, down from 29,373 in 2023. Exports were down 120% in 2024, for a total of 142,000 9-liter cases.




